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Union Square Residences: A Game-Changer for District 1?

  • The Realty Journal
  • Oct 29, 2024
  • 5 min read

Updated: Nov 7, 2024





Union Square Residences, located in the heart of Singapore’s District 1, is turning heads as a new development with the potential to redefine city living. Positioned strategically in a Rest of Central Region (RCR) setting within the Core Central Region (CCR), Union Square Residences brings a fresh spark to a district that has historically seen property prices remain stagnant. But with its emphasis on a “live, work, play” ecosystem and a scarcity of new launch catalysts, is this the development that could finally drive prices up in District 1? Let’s explore.


RCR in a CCR District: The Unique Location of Union Square Residences



Union Square Residences sits uniquely within District 1, where the vibrancy of the CBD meets the community charm of a Rest of Central Region area. This offers residents the best of both worlds: the allure of living in Singapore’s prestigious core without the hefty price tag often associated with CCR developments. Union Square Residences delivers high connectivity, access to some of the city’s best amenities, and proximity to business hubs, making it ideal for professionals, families, and investors alike.


Price Stagnation and the Potential for Growth


District 1 has seen limited price growth over recent years, largely due to the maturity of the area and the scarcity of new development that could stimulate demand. While this stagnation might initially raise questions for potential investors, it also presents an opportunity. Union Square Residences enters the market with the potential to break the status quo by introducing a modern development aimed at revitalizing the area and meeting the needs of today’s urban lifestyle. With a renewed demand for well-integrated living spaces, Union Square Residences could be the catalyst for renewed price appreciation.


Rejuvenating District 1: A Boost in Lifestyle and Convenience




The introduction of Union Square Residences is poised to breathe new life into District 1 by creating a “live, work, play” ecosystem that integrates modern urban living with the convenience of nearby workspaces and recreational facilities. With residential towers, co-working spaces, lush green zones, and entertainment facilities, the development aims to redefine what it means to live in the CBD, moving beyond a work-focused district to a balanced, lifestyle-driven destination.


This shift promises to make District 1 a more dynamic and desirable place to live, which can, in turn, draw a new wave of residents. As a vibrant community hub, Union Square Residences may attract professionals, expatriates, and families, creating demand that could positively impact property values and rental yields across the district.


Rental Yield Potential: Meeting Demand in the CBD


One of the key draws for investors is Union Square Residences’ rental yield potential. District 1 has long been attractive to expatriates and professionals who prioritize proximity to the CBD. However, the shortage of modern, lifestyle-oriented residences means that Union Square Residences could fill a significant gap in the rental market. The development’s modern amenities, co-living options, and seamless access to business centers make it particularly appealing to tenants.


For investors, this high demand for well-positioned, quality rental spaces within the CBD translates into steady rental income potential. As District 1 evolves into a more lifestyle-oriented hub, Union Square Residences could see even greater rental demand and appreciation, making it an appealing option for those seeking both yield and long-term growth.


A True “Live, Work, Play” Reality in District 1


Union Square Residences embodies the vision of a “live, work, play” destination in Singapore’s urban core. With modern co-working spaces, retail options, dining establishments, and wellness facilities within the development, residents can enjoy a balanced lifestyle with everything they need at their doorstep. This concept resonates with the needs of today’s urban dwellers who seek convenience, community, and connectivity in a single package.


The presence of nearby MRT stations and major expressways further enhances the accessibility of Union Square Residences, allowing residents to move seamlessly between work and leisure. The development’s emphasis on community spaces and curated amenities enhances its appeal to both families and professionals, fostering a vibrant atmosphere in the heart of District 1.


Final Thoughts: Union Square Residences as an Investment


Union Square Residences stands out not only for its unique location but also for its potential to inject new life into District 1. By creating a true live-work-play ecosystem, it brings a refreshing concept to the CBD, which may drive both demand and property value over time. Investors seeking rental yield potential and buyers wanting a modern lifestyle close to work will find this development particularly appealing.


For those looking at long-term investment value, Union Square Residences may very well be the catalyst that sparks a new wave of growth in District 1, making it an investment worth considering.






The buzz surrounding the newly released Union Square Residences is undeniable, especially with its entry prices starting from an attractive $2,848 psf in the prime Clarke Quay enclave. As prices in Singapore’s prime districts continue to climb, this development by CDL stands out not only for its strategic location but also for its competitive pricing. Let’s take a closer look at how Union Square Residences stacks up against other luxury developments, why it’s creating such excitement among investors, and what it could mean for rental gains.


Competitive Entry Prices


Union Square Residences enters the market with starting prices that are surprisingly accessible for a development in District 1. Here’s a snapshot of the starting prices for various unit types at Union Square Residences:


1-Bedroom (463 sqft): $1.38m ($2,981 psf)

• 2-Bedroom (700 sqft): $1.998m ($2,854 psf)

• 3-Bedroom (990 sqft): $2.82m ($2,848 psf)

• 4-Bedroom Penthouse (1,518 sqft): $4.62m ($3,043 psf)

• 5-Bedroom Super Suite (2,476 sqft): $9.288m ($3,751 psf)



Union Square Residences’ starting price of $2,848 psf is a notable deviation from the norm, offering a chance for buyers to enter Singapore’s downtown property market at a rate that’s both accessible and potentially high in returns. This strategic pricing positions it as an attractive option for those who want to capitalize on long-term value in a prime district without the excessive upfront cost.


Union Square Residences: A Unique Investment Opportunity


With an attractive entry price, premium location, and high rental yield potential, Union Square Residences is emerging as a compelling option for both homebuyers and investors. Here’s why it stands out:


• Accessible Pricing: Compared to other prime district launches, Union Square Residences offers a more approachable entry point.

• High Rental Yield Potential: Located near major employment hubs, it’s positioned to attract tenants and ensure steady rental income.

• Future Potential for Appreciation: As District 1 continues to develop and evolve, there’s a strong likelihood that property values in this area will appreciate.


Whether you’re looking for a prime home in the city or an investment with promising rental returns, Union Square Residences brings a fresh opportunity to own a part of Singapore’s vibrant downtown.


With preview dates starting on November 1 and running daily until November 12, this is the perfect time to explore if Union Square Residences aligns with your investment goals. Whatever your choice, it's essential to weigh the market analysis and based on your family'e needs, educational preferences and investment outlook, before you even penned down a cheque. Consulting a real estate expert can help you navigate this decision and align your options with your goals. Feel free to reach out to schedule a consultation with our panel of experienced real estate consultants to gain further insights on which option suits you best.




Blogged by David & Audrie

Disclaimer: The above blog represents only the views of the writers, do navigate the real estate market carefully.

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